“The motivation behind Wochit’s ever-fresh production is for publishers to grow their businesses with economical video that’s totally current, topical, and of the highest quality,” says Wochit co-founder and CEO Dror Ginzberg. “Wochit is dedicated to providing a constant supply of great video through collaboration with our partners including distributors, news sources, and footage providers.”
The distribution partnerships significantly scale operations for Wochit, which monitors tens of thousands of social media and syndication feeds to determine trending stories, and has arrangements with major providers of licensed footage and photography, such as Reuters and Getty Images. The company combines these partnerships with its technologies and its professional production talent to achieve scale capable of producing thousands of short-form news videos daily.
“Expanding the scale, breadth and freshness of our video catalog through partnership with Wochit enhances audience engagement for Grab Media’s publisher partners,” said Andrew Taylor, Vice President of Business Development for Grab Media. “Wochit’s ever-fresh production contributes to our core value proposition of seamlessly providing informative and entertaining videos that audiences love to watch.”
More About Wochit:
Wochit produces ever-fresh, studio-quality news video content about any topic as it happens. Web sites, mobile applications, news services, blogs and other publishing entities can utilize the company’s platform for new revenue opportunities and better audience engagement. By working with Wochit, a publisher effectively and economically achieves the effect of having its own newsroom for video production. Backed by major venture capital firms, Wochit is based in New York with offices in Tel Aviv.